Enhanced with you in mind – Canon adds a range of new features to the EOS 7D
London, UK, 28 June 2012 – Canon today enhances the EOS 7D with
firmware v2, adding a range of new features for enthusiasts looking to
push the limits of their photography. Building on the camera's high
speed, advanced handling and creative versatility, the new firmware
provides photographers with a host of new benefits including higher
maximum RAW burst rate, in-camera editing functions, user-definable Auto
ISO and support for Canon's latest GPS Receiver, GP-E2.
Originally launched in 2009, the EOS 7D was carefully developed based
on the feedback from thousands of photographers from across the globe.
Offering the perfect combination of outstanding image quality and
exceptional versatility across a range of photography styles, even today
it is still considered to be one of the best APS-C cameras on the
market. When developing the new firmware Canon followed a similar
approach, gaining direct user feedback to bring the EOS 7D up to date
with enhanced performance and a greater range of shooting capabilities
and creative functionality.
Enhanced RAW performance
With an 18 Megapixel APS-C CMOS sensor, Dual "DIGIC 4" processors and
an extended maximum ISO of 12,800, the EOS 7D offers fast, high-quality
shooting at speeds of up to 8 frames per second. Thanks to the new
firmware which adds powerful memory management algorithms taken from
Canon's flagship EOS-1 series, photographers will now be able to enjoy
greater flexibility in continuous shooting, with the maximum RAW buffer
now extended to a new high of 25 RAW files or 130 JPEGs. Combining with
the camera's high 18MP resolution and 14-bit image processing, this will
allow photographers to capture the decisive moment with rich detailed
images.
In-camera image editing and rating
A range of newly-added editing functions also gives photographers
more control over how images look, allowing post-production to begin
in-camera. Photographers can now process their RAW files and correct
artefacts such as peripheral illumination, distortion and chromatic
aberration. Additionally, adjustments to white balance, sharpness and
Picture Style, as well as a host of other parameters, can now also be
made immediately after shooting, with the results saved as new JPEG
files. JPEGs can also be instantly resized, without the need for a PC or
Mac.
Photographers can now easily filter large volumes of pictures on
their way back from a shoot using an image rating facility. Image rating
data is stored in each file's metadata, which can be read by a range of
editing applications, including Canon Digital Photo Professional, and
other industry software such as Apple Aperture, Adobe Lightroom and
Bridge.
Extra control in stills and movies
The EOS 7D's new firmware provides extended versatility across both
stills and movies. Newly-added control of Auto ISO enables photographers
to limit the maximum ISO speed to any point within the native ISO
400-6,400 range. Offering greater control over exposure, this will
enable photographers to customise the maximum automatic ISO speed to
suit their personal preferences, or to adjust parameters in different
situations to meet specific creative goals.
Improved audio functionality in movie mode also provides aspiring
videographers with greater control while shooting videos. Users can
complement the camera's Full HD (1920x1080p) movie footage with 16-bit
digital stereo sound, sampled at broadcastquality 48KHz, and new manual
control of audio levels allows users to choose from 64 sound levels. A
digital wind-cut filter also reduces noise made by movement of air
around the microphone, ensuring sound is clear and free from peripheral
interference.
Track your travels with GPS compatibility
Firmware v2 also provides added capacity for users to track the
location of their images with new support for the GPS Receiver GP-E2 –
Canon's latest high-performance GPS unit. The GP-E2 is attached securely
to the hotshoe, and connected to the camera via a cable, making it easy
for EOS 7D photographers to geo-tag photos with longitude, latitude and
altitude data as well as the direction in which the shot was taken –
adding the information to the EXIF file of the image1. A GPS Logger
tracks movements by downloading GPS data at regular intervals, and
compatibility with Google Maps means users can easily view their route
in Canon's free Map Utility software.
Firmware v2 will roll out across the region from August 2012.
Canon EOS 7D firmware v2 – new features:
- Improved maximum burst for RAW images (up to 25)
- In-camera RAW image editing
- In-camera Image Rating
- In-camera JPEG resizing
- Maximum Auto ISO setting (ISO 400-6400)
- Manual audio level adjustment in movie recording
- GPS compatibility
- File name customisation
- Time zone settings
- Faster scrolling of magnified images
- Quick control screen during playback
Canon EOS 7D – Key features:
- 18MP APS-C CMOS sensor
- Up to 8fps shooting
- ISO range up to 12800
- Approx. 100% Viewfinder
- 19 cross-type AF points
- iFCL metering system
- Dual "DIGIC 4" processing
- Full HD movie recording
- Integrated Speedlite Transmitter
- 3" Clear View II LCD
- Magnesium alloy body with environmental protection
source: dpreview
